How to Choose a Wholesaler for Women’s Lingerie & Shapewear

The lingerie industry is quite dynamic and competitive. Hundreds of fashion entrepreneurs are making their entry into the industry. Some are launching their presence in the online space. They are all seeking after fashion-oriented customers whose demands are continually increasing. The quality and style of women’s lingerie cannot be compromised in the intimates market. Therefore, you need to be equipped with every possible arsenal to pull through with your new startup.

One of the most fundamental considerations to make when starting off your business is your wholesale supplier choice. The success of your business will significantly depend on the quality of your supplier. Often, entrepreneurs in the fashion industry lose momentum or hit a brick wall when their products’ source runs dry or won’t provide quality products. It can be troublesome to get a trustworthy wholesaler for your business. You want not only a reliable partner but also one offering competitive prices. After all, you are in this industry for profits. Here’s a guide to help you in choosing the right wholesaler for your lingerie and shapewear business.

Quality
Sound quality is the key to retaining customers. This is particularly true in the intimates market, where quality is considered as the ultimate deal-breaker. Here, the quality of your products can keep you in or kick you out. Remember what you offer is what your wholesaler sells to you. If your wholesaler sells high-quality products, you can be assured that your customers will be happy and satisfied. The customer retention rate in your business will be high, which will help you beat the industry’s competition.

Choose a supplier who does not compromise on quality. Which materials are their products made of? The best way to answer your question of quality is by reading reviews. Visit their Facebook page and read through customers’ comments about the products. Better yet, you can visit the Better Business Bureau to have a clear picture of what to expect. Often, higher quality women’s wear will come at a slightly higher cost. While this option might seem uneconomical, it will pay off in the future since you will have satisfied repeat customers. Before you place a large order, ask for samples to verify the quality.

Styles
The secret tip to breaking through in the intimates industry is supplying your clients with stylish shapewear. It will enable you to stay on edge against your competitors. So, can the wholesaler supply the styles you are looking for? Do they have the latest fashions in the industry? Do they offer diverse product lines? In this highly competitive space, you must ensure that you have stocked the exact shapwear your customers need.

Check whether your wholesale supplier can provide the styles your customers can resonate with. The products should also be trendy and fashionable. Visit the wholesaler’s website and peruse through their product listings. Even before you think about the customer, ask yourself whether you’d wear the page’s shapwear. If they are not appealing to your eyes, move on to the next option. You don’t want to have dead stock of old-fashioned garments in your store.

Dropshipping
If you intend to launch an online business, dropshipping is an innovative and cheap way to supply products to your clients. One of its benefits is that you don’t have to lease a store for your goods. Whenever you receive an order, you place the same order to the ship dropper, who delivers the goods directly to the customer. Another major benefit of dropshipping is that you do not always have to fill up your inventory. Since the selection in women underwear is so huge, it might be impossible to fill up your list with every market product. However, you can achieve it using drop shipped goods.

Although drop shipping is an excellent way of starting your business, finding legitimate wholesalers willing to drop ship is challenging. Dropshipping is often considered a risky business, and most vendors tend to avoid it altogether. If you have limited resources to offer a broad inventory for your clients, dropshipping is the best option for you. Your wholesaler might ask for your business permit or license to confirm that you are a legitimate business entity. On the other hand, you need to ask a few questions before you agree on a dropshipping deal with your wholesaler. For instance, is there a fee for the dropship? What is the minimum ordering quantity? How do you track orders? Choose the vendor with favorable terms when it comes to dropshipping; otherwise, you might end in more trouble than you expected.

Customer Service
Investigate your wholesaler’s customer service habits before you enter into business with them. The way the supplier’s team will handle your concerns will determine the longevity of your relationship. If you receive speedy and efficient services from the group, you will stick with them for a long time. On the other hand, if they have shady and unprofessional services, you should start looking for an alternative.

Your wholesaler should be okay with answering all your questions. They shouldn’t feel irritated when you ask the most common initial questions. They should also be open to price negotiations and should provide other helpful opportunities to their clients. When it comes to shipments, the customer support team should provide the necessary details about your luggage. Avoid disappointments in the future by taking note of the initial red flags. Are your phone calls picked promptly? Do they have accurate and immediate answers to your questions? Do they know about the products they sell? Answers to these questions will tell you of the kind of relationship to expect from the wholesale supplier.

Are You Having Trouble Finding the Right Wholesaler?
Finding the right wholesaler is pivotal to the success of your women’s underwear business. The supplier you choose must fit nicely into your vision and meet all your product needs. For a guarantee of reliable services, contact Hashem’s World. We provide high-quality shapewear collections at reasonable prices. Visit our official online site and get an opportunity to learn more about our excellent products.